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SECRETS OF THE UNIVERSE

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Secrets of the Universe is a sweeping, 3D giant-screen adventure that immerses audiences in the greatest mysteries of our time – puzzles spanning from the infinitesimal to the infinite — and introduces the brilliant minds seeking to unravel them.

01.

01.

WHAT PROBLEM WERE WE SOLVING?

WHAT PROBLEM WERE WE SOLVING?

WHAT PROBLEM WERE WE SOLVING?

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Rain was brought in to build a digital experience for the Secrets of the Universe IMAX film that previewed the excitement and the experience that would be felt by movie-goers.

Rain was brought in to build a digital experience for the Secrets of the Universe IMAX film that previewed the excitement and the experience that would be felt by movie-goers.

Rain was brought in to build a digital experience for the Secrets of the Universe IMAX film that previewed the excitement and the experience that would be felt by movie-goers.

02.

What did Rain do?

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Integrated the storytelling of the film with an interactive scale of the universe experience

Design concepts and wireframes for the new website

Integrated the storytelling of the film with an interactive scale of the universe experience

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Created a showcase for video previews and behind the scenes photo galleries

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Developed a theatre listing so fans could find venues and showtimes near them

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Developed two contest strategies and accompanying paid digital marketing campaigns to promote the film on social media

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Implemented an easy-to-use Content Management System and provided training for our clients so that they can easily update the site whenever they have something to share

SOTU-Homepage-2
SOTU-home-mobile
SOTU-Theaters-Mobile
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SOTU-Video-View
SOTU-Photo-Gallery-View
SOTU-About-Tablet-Landscape
SOTU-Menu-Mobile
SOTU-About-Profile-Mobile
SOTU-News
SOTU-Article-Tablet-Landscape
SOTU-Article-1
SOTU-News-Mobile
SOTU-Article-Mobile
SOTU_Theaters
SOTU-The-Science-2
SOTU-QTC-Details-Mobile
SOTU-QTC-Menu-Mobile
SOTU-QTC-EXPERIENCE-LIGO-DETAILS-FULL-MENU-CLOSED
SOTU-QTC-Details-Content-Mobile
SOTU-QTC-Details-Content2-Mobile

03.

What were the outcomes?

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200% increase in traffic to the website

Design concepts and wireframes for the new website

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63,208 entrants to the contest in 4 months

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45% of contest entrants opted in to receive more communications in the future

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75K post engagements in 4 months

200%

200%

increase in traffic

increase in traffic

increase in traffic

63K+

entrants to the contest

45%

contest entrants opted in to receive future communications

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View the Secrets of the Universe website

View the Secrets of the Universe website

View the Secrets of the Universe website

THE WORK

THE WORK

THE WORK

THE WORK

THE WORK

Digital Done Properly Since 2014
©2020 Rain Digital

Digital Done Properly Since 2014
©2020 Rain Digital